Company: Zoom Founded: 2011 Founder: Eric Yuan Description: Video conference tool Niche Marketing 1. Zoom for Education Zoom is used by more than 6900 educational institutions. They cater their messaging and features to educational institutions to make sales. There’s an entire page dedicated to customers in the education space. The page boasts integration with Moodle, … Continue reading Zoom Marketing Playbook: 12 Strategies, 36 Examples