Building

Ideas are cheap. Shipped products are expensive. on the gap between the two.

Chapters

  1. The First Dollar
  2. Be Your First Customer
  3. I Run Every Business Idea Through These 11 Filters
  4. Your Customers Aren’t Churning. You Are.
  5. Skateboard to Space Station
  6. Justified Complexity
  7. How a Notion Doc Became a SaaS
  8. Change One Thing at a Time
  9. I Ran 150 Tests and Learned When to Quit
  10. Climb to See the Next Peak
  11. Twin-Driven Development
  12. Stop Prompting. Start Training.
  13. Build Assets Around Your AI, Not Conversations