The cost of knowledge has dropped to zero.
If you want to know “how to” do something, ask AI.
The answer is fast and free.
How-To is a commodity. How-I is a monopoly.
For years, I wrote Trends.vc Reports.
They are high signal, useful and full of case studies.
But they aren’t my stories.
Compare that to my 100 Rules for Life.
I poured a lifetime of pain into it.
Authenticity is your ultimate moat.
It’s how you build a personal monopoly.
Information is abundant. Stories are scarce.
🆔
What’s a story only you can tell?
(s/o Lara Acosta for the “How-To vs How-I” framing)